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This article “Outsourcing IT’s Core” authored by Chiranjoy Sen, is a eye opener on the rapid strides that Indian IT companies are making in the global value chain.

“Outsourcing IT’s Core”

This is the mother of all outsourcing IT infrastructure. IT infrastructure offshoring as it is called, involves the management and ownership of clients IT assets and applications by technology major – either entirely or in parts. Quite a few high-profile deals in this segment over the past year-and-a-half by frontline Indian companies have stoked much interest. While the trend has been popular in mature markets like the US, Europe or Japan- it has been a 10-year old market overseas-this outsourcing bug has now bitten Indian companies too. Which spells moolah for Indian tech majors since opportunity now exists both in the domestic as well as in the global market. “The key factors are the growth of telecom infrastructure and quality of people available. These allied to the strong processes adopted by Indian IT firms, provide a compelling proposition,” says Preeti Rao, VP & head, infrastructure Management Services, Infosys.

The Potential

According to Nasscom, the opportunity for remote infrastructure management stems from the fact that global companies are offshoring support and maintenance of their data centres. Industry analysts say 40-60% of the overall infrastructure management pie can be successfully delivered through a global delivery model.

Technology research firm Forrester say the global market for infrastructure outsourcing is expected to be a healthy $1’11 billion and indicates that it can become a $1-billion a year earner for India, provided Indian outsourcers beef up their cost, quality and security strengths. Gartner pithily says it is the “next big wave.”

Infrastructure outsourcing can be spilt into two parts: one is total outsourcing where the entire IT infrastructure and application is managed and owned by the vendor while the second is where a part of the infrastructure is offshored. Functionally, Gartner segments infrastructure management services into three categories: monitoring global network operations; providing helpdesk support and administering databases.

Total outsourcing is what’s caught the fancy of Indian companies over the last 12 to 18 months and is growing at a fast clip of 25% annually. On the other hand, the global trend is more towards selective outsourcing but even within that, there is a trend to hand over your entire network to one firm or your entire helpdesk service to another. Going by this classification, Anand Sankaran, head of total outsourcing, Wipro, pegs the total outsourcing market globally at $70 billion, while the Indian market at roughly between Rs. 1,000 and Rs 1,500 crore.

Why Outsource?

A Forrester survey of 78 global firms that outsourced gives two selection criteria of vendors for outsourcing: price and knowledge of business. Ability (or the lack of it) to take over assets was not a deterrent for Indian service providers making a strong pitch in this segment. In fact, some of the infrastructure management contracts were services only – sub-$2-3 million a year – and with this idea of selective sourcing opening up, it actually benefits Indian tech majors.

Dittos a senior executive of HCL Technologies, “The move away from total outsourcing of computer systems to the discrete of outsourcing of parts of it, including those functions that can be handled remotely, is where the opportunity lies for Indian firms.”

The domestic market, as already reiterated, is geared towards total outsourcing. The reasons for such offshoring are, however, fairly similar: better operation management cost reduction and IT optimization.

“The success of application outsourcing has convinced clients that Indian companies offer strong capabilities and expertise. This has increased the confidence level of clients. The domains of infrastructure and applications are increasingly converging due the rapidly changing technology environment,” says Ms. Rao of Infosys.

Says another technology analyst: “Advantages for clients go beyond mere cost savings offering higher levels of service because problem solving is remote and so is identification. A glitch can be fixed before it is reported.”

The Players & Their Moves

Since offshore infrastructure management is an extension of India’s off-shore based delivery capability, it represents a big opportunity for vendors. The market is dominated by global players like IBM, Accenture, CSC and HP. What’s made this turf exciting- and competitive for local players- is that these companies have components of their infrastructure services delivery process in India.

But local IT majors are creating a buzz- may not be a strong one. HCL Comnet, Infosys, TCS, Patni and Wipro are already in fray. They typically are entering into multi-year contracts (five to six years) – targeting Fortune 500 and global 2000 companies – where the profit visibility is high.

Wipro Technologies for example, is investing heavily in the business besides setting up a centralised global command centre in Bangalore. It is also hiring people and developing new service lines.

Infosys investments have been focused on building facilities like network operation centres, centre of excellence, technology investments for managing client infrastructure and process investment to achieve BS-15000 maturity levels.

A senior analysts with Forrester points out that Indian service providers have gained significant traction in the smaller $2-3 million per-year deals market. These service providers are focusing on customers who are clearly not addressed by the likes of IBM, Accenture or HP.

HCL Comnet, for example, boasts of a client list that includes the top names in American business, in fields ranging from investment banking to software to sports good. Locally too, Indian players have been bagging top deals against stiff competition. Wipro Infotech, the domestic IT arm of Wipro, has bagged three core offshoring deals – Yes Bank, Optimix (the MF arm of ING Vysya) and the Sanmar group – against competition from IBM, HP and CSC over the last 12 months.

This is what Indian players active in infrastructure outsourcing segment have to focus on to stay ahead

  1. They need to create SLMs
  2. They have to focus intensively on areas like risk management
  3. They have to build and strengthen their process and best practices
  4. They have to become 24X7 – always on and always available to their clients
  5. They have to be able to manage technological transformation
  6. They should be able to measure the benefits they deliver to customers, every step of the way.
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